Senior PR Account Manager

Human Factor is seeking, on behalf of a client, a leading Public Relations agency with a strong portfolio of clients across Fashion, Beauty, Lifestyle, and Hospitality, a Senior PR Account Manager .
We are looking for an individual to take ownership of a portfolio of high-profile clients within our partners’ business clusters (Fashion, Beauty, Lifestyle & Hospitality).
This is a senior individual contributor and team collaborator role that requires both strategic vision and hands-on execution.
The ideal candidate brings a proven track record in PR, a strong industry network, and the ability to translate communications activity into tangible business impact.
Key Responsibilities Client & Account Management Lead end-to-end account management for a portfolio of fashion, beauty, and lifestyle clients, from strategic planning through execution and performance reporting.
Serve as the primary senior point of contact for clients, building trusted advisor relationships and ensuring consistently high levels of client satisfaction and retention.
Develop and present integrated communications strategies with a clear commercial rationale, measurable KPIs, and a strong focus on brand positioning and media impact.
PR Strategy & Execution Design and implement comprehensive PR campaigns that elevate brand awareness, drive quality media coverage, and support clients’ business objectives.
Lead media pitching efforts and proactively identify and secure high-value coverage opportunities across print, digital, and broadcast channels.
Oversee the planning, coordination, and execution of PR events, product seedings, gifting activations, and brand experiences.
Author and edit press releases, media briefs, influencer briefs, strategic proposals, and performance reports — in both Greek and English.
Media, Influencer & Stakeholder Relations Build and nurture strong, long-term relationships with media representatives, editors, stylists, influencers, and Key Opinion Leaders (KOLs) across the Greek market.
Lead influencer marketing planning and execution, managing selection, briefing, contracting coordination, and performance evaluation.
Oversee media planning activities and contribute to content strategy in alignment with client brand guidelines.
New Business & Commercial Development Actively participate in new business pitches and the full pitch lifecycle, from brief analysis and ideation through to proposal development and presentation.
Identify organic growth opportunities within existing accounts and contribute proactively to the agency’s commercial pipeline.

Job Tags: Αγγλικά, Αθήνα - Αττική, Ελληνικά